Fused Nation - UK SEO Blog

This is a new blog and as such I’m keeping a close eye on how the site is indexed.  A result, I presume, of the recent Google indexing changes, this site currently has only 2 pages indexed.

So far, Google indexed and cached a version of my homepage only (even before I updated the template) and has just updated the results page for “fusednation“.  Interestingly the secondary result is for “Dylan, Jeremy and nofollow“, a recent blog post (ie, the first content link on the front of the blog, outwith nav and such).

However, a few days ago, the secondary link was to the post about the 2006 WWW conference.  Why?  Because when Google came to visit, that was the top blog entry.

Given the recent indexing changes at Google, I would hypothesise either of these theories are true:

• Google is only also only following a few links on the page (due to low backlink “priority”, and as a result is only catching the top post.  However why aren’t the category pages and about page (links at top of every page) indexed first instead?  This question leads me to think the following is more likely…
• Google is indexing as above, but treating blogs differently (easily identified by multiple traits) - that is, only indexing homepage + most recent post (singular) while the inbound link quality is low.

Obviously there’s not much evidence to go on here - just speculating based on my experience and some of the things I’ve seen with this site.

If Google is indeed treating blogs differently (for the purposes of indexing) - and I think they could be (this site was indexed in Google Blog search long before the main index), then what other factors could affect your crawl depth and frequency?

We consider constantly updating content as a popular indicator (hence the increasing popularity of forums and blogs within the SEO industry), so would Google take this as a factor?  Perhaps with frequency, but with crawl depth?

Do blog posts even need to be in the main index?  I’d hazard a guess that direct referrals from various blog engines, tag sites, etc would be good for business too.

Maybe this is a step towards Google treating sites as sites - individual entities and not just random slabs of HTML that may or may not be spam?  Who knows?  Hope so - it would make life a little easier.

MG