Fused Nation

Some people seriously don’t have a clue.  Where in the world of logic does it seem like a good idea to try and blag links from people by suggesting that they are in error?  Do people actually fall for that?

Eg…

Dear Webmaster,

We can no longer find the reciprocal link to our site on your site.  As you know we require a reciprocal link blah blah blah.

Please visit www.some-shite-3rd-party-link-managment-crap.com to update your link.

Then they have the cheek to end it with…

We apologise if you have received this email in error.

OK, I can understand chasing up your reciprocal links…well kinda (tbh I think that’s just a little anal and if you are *in that zone* then you don’t have a fucking clue about link building), but starting off communications like this?  Surely, even with an automated link request, there would be a much better conversion rate?

Maybe I’m just naive enough to believe that there aren’t enough stupid people out there to make this method worthwhile…but you never know…

The other issue is – what kind of image is this presenting to the people you are mass emailing?  OK the emails are (probably) fairly targeted (I do seem to receive lot’s of recruitment / HR stuff to my career advice website emails) – but remember – you are sending out these semi-threatening emails to people who control what your potential customers read.

OK 1 success means a link.  But 1 pissed off webmaster means an enemy, bad publicity and hate campaign!  Case and point, recently I was in a less-than-pleasant mood and hit back at a forum spammer.  The benefit they got from some minor spamming is instantly killed by the long term negativity their brand name now will see in Google SERPs.

MG