Brazilian court rules against Youtube
Posted by: Marketing Guy Date posted: January 5th, 2007 Published in: GoogleThe BBC are reporting today that a Brazilian court has ruled against Google’s Youtube, ordering them to remove a sex video which shows supermodel Daniela Cicarelli romping in the sea off Cadiz in Spain.
The court has ruled that Youtube must block any future uploads of the video by finding a way to “permanently block” it being uploaded to their servers, or face a daily fine equal to £61,000.
Stuff like this could really throw a spanner in the works for Youtube - given that video content can’t be tracked (indexed / identified) without some serious changes to video formats, Google can’t really automate this process and could potenially face ongoing fines. And this could (and most likely will be) the tip of the iceberg.
How could Google moderate the current Youtube process to filter out stuff like this? There will need to be a large amount of human input into the process - maybe Digg style, but certainly a load of internal staff on hand to blitz dubious content as it is identified. Potentially, a Digg style “bury” system that automatically removed dubious content (for review) would work? But still not fail safe and will still mean the potential for more fines.
I’ve said it before and I’ll say it again - Youtube wasn’t worth the $1.65 billion Google paid and it’s gonna be a lot of trouble for them.
MG
