Adsense now displaying photos

Posted by: Marketing Guy Date posted: June 28th, 2006 Published in: Advertising, Google, Google Adsense, PPC

V7N are reporting (from Jensense source) that Adsense are now displaying photos in place of text adverts.  I noticed this yesterday on my career advice site – a generic picture of some random “business” type guy was placed in the top ad spot (rest of the ads were text – job / cv related).

The photo adverts take you to a link unti type advert page, which IMO is pretty shit anyway and could be designed a lot better for CTR.  Not a huge fan of link units as you can see. ;)   Google could make a lot more cash from just sending the user to the top paying advertiser for the keyword rather than to a page of adverts (I mean come on – who wants to be taken to a page full of adverts!).

Some examples of the images on the Jensense link above – they seem to be generic stock photography – nothing particularly inspiring.  I’d imagine they would have a decent CTR impact on Google’s network of spam sites. ;)


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