Fused Nation – UK SEO Blog

Haven’t had a great deal of time to blog lately – been busy on other bits and pieces.  Hoping to get back into the swing of things soon!

One of the projects I’ve been working on has just launched – Zero Strategy, a news site for the UK marketing folks.  It’s something I had planned for ages but the development took a little longer than expected.  Subscribe to the news feed here.

The idea behind the site is that I’ve felt for a while that many companies don’t have a great deal of communication between their marketing efforts (due to departmental divides or different suppliers handling the work).  I.e. “zero strategy” connecting your efforts.

An example could be your PR agency producing work that doesn’t really benefit your SEO efforts as well as it could – perhaps not taking advantage of social media, or even something simple like not linking to your new content or product launches.  So I thought a place to chat about these issues was worth a shot.

The site is new (although news content has been produced for it for a while now – it was in basic blog form for a while) – so the discussion forums are pretty quiet and the directory doesn’t have many listings (although I am spending some time populating it just now – feel free to submit your own site!).

I have the news content produced by an agency so there’s quite a few articles being published each month and I’m planning on supplementing this with my own articles (more like guides than news though).

I’d appreciate any feedback you have on it and if anyone really wants to register on the forums to help kick things off that would be cool!

Cheers

Scott