Google Rich Snippets Tool
Posted by: Marketing Guy Date posted: August 8th, 2011 Published in: Google, Local SearchNifty little tool from Google to test a page’s Rich Snippet markup; http://www.google.com/webmasters/tools/richsnippets Worth having a play around with and good to test out differnet options. Remember, Bing likes rich snippets too!
When does local SEO targeting become doorway page spam?
Posted by: Marketing Guy Date posted: April 1st, 2008 Published in: Branding, Copywriting for SEO, Local Search, Marketing, Search Engine Optimisation, SEO Agencies, SpamI’ve been keeping an eye on several SEO related discussions on small business forums lately, and to be perfectly honest some of the “advice” being dished out by self proclaimed experts is somewhat disturbing. I’ve chipped in my 2c from time to time on the recent discussions, but having read back even a week or [...]
Google displaying an additional search box in SERPs
Posted by: Marketing Guy Date posted: March 5th, 2008 Published in: Google, Local Search, Search EnginesCheck this out:  Pretty neat huh? I’m seeing the additional search box added to quite a few SERPs today – seems to be only for site names just now. I know TheBestOf use the Google Search Appliance for internal searches and I also see the search box on results for Youtube, Amazon and a few [...]
Yahoo! Search to offer an open search platform
Posted by: Marketing Guy Date posted: February 26th, 2008 Published in: Local Search, Search Engine Optimisation, YahooYahoo announced today the launch of Yahoo! Search Experience, a 3rd party development platform to enable websites to include more information in Yahoo! search results. This new scheme looks pretty cool and seems to be somewhat of a competing service to Google’s Universal Search / Local Search / etc. Check out the screenshot on the [...]
Local search engine optimisation tips
Posted by: Marketing Guy Date posted: March 2nd, 2007 Published in: Local Search, Search Engine OptimisationIt’s not always easy to target local search terms when your business type doesn’t warrant writing unique content for each local area you serve, so how do you go about targeting that local traffic through organic search engine optimisation? I’ve seen a few examples lately where people simply have tried to replicate the same content [...]
Google displaying local results in town searches
Posted by: Marketing Guy Date posted: January 30th, 2007 Published in: Google, Local Search, Search Engine OptimisationA fairly notable change now as these additional results take up a large portion of the page: Accountants in Edinburgh: