Local Search

I’ve been keeping an eye on several SEO related discussions on small business forums lately, and to be perfectly honest some of the “advice” being dished out by self proclaimed experts is somewhat disturbing.
I’ve chipped in my 2c from time to time on the recent discussions, but having read back even a week or two […]

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Google displaying an additional search box in SERPs

Posted by: Marketing Guy Date posted: March 5th, 2008 Published in: Google, Local Search, Search Engines

Check this out:

Pretty neat huh? I’m seeing the additional search box added to quite a few SERPs today - seems to be only for site names just now. I know TheBestOf use the Google Search Appliance for internal searches and I also see the search box on results for Youtube, Amazon and a few other big […]

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Yahoo! Search to offer an open search platform

Posted by: Marketing Guy Date posted: February 26th, 2008 Published in: Local Search, Search Engine Optimisation, Yahoo

Yahoo announced today the launch of Yahoo! Search Experience, a 3rd party development platform to enable websites to include more information in Yahoo! search results.
This new scheme looks pretty cool and seems to be somewhat of a competing service to Google’s Universal Search / Local Search / etc. Check out the screenshot on the Y! […]

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Local search engine optimisation tips

Posted by: Marketing Guy Date posted: March 2nd, 2007 Published in: Local Search, Search Engine Optimisation

It’s not always easy to target local search terms when your business type doesn’t warrant writing unique content for each local area you serve, so how do you go about targeting that local traffic through organic search engine optimisation?
I’ve seen a few examples lately where people simply have tried to replicate the same content for […]

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