Why all SEOs should something something

Posted by: Marketing Guy Date posted: May 17th, 2012 Published in: Copywriting for SEO, Humour

You know that completely normal thing that you’ve been doing on a professional business level for years?  Well, you’ve been doing it wrong.  Fortunately for you, I have a fairly short and easy to read blog post that lists a number of reasons why you should be doing it differently – and conveniently, most of [...]

Category killing pages – what’s the deal?

Posted by: Marketing Guy Date posted: July 2nd, 2009 Published in: Copywriting for SEO, Search Engine Optimisation

For some people, SEO has always been about this – creating a killer page that deserves to be number 1.  Perhaps it doesn’t always shine through in the work you do – there are a variety of constraints that can hold you back – money, time, resources or corporate politics to name but a few.  [...]

When does local SEO targeting become doorway page spam?

Posted by: Marketing Guy Date posted: April 1st, 2008 Published in: Branding, Copywriting for SEO, Local Search, Marketing, Search Engine Optimisation, SEO Agencies, Spam

I’ve been keeping an eye on several SEO related discussions on small business forums lately, and to be perfectly honest some of the “advice” being dished out by self proclaimed experts is somewhat disturbing. I’ve chipped in my 2c from time to time on the recent discussions, but having read back even a week or [...]

Free your content by breaking the shackles of search engine optimisation

Posted by: Marketing Guy Date posted: February 14th, 2008 Published in: Copywriting for SEO, Search Engine Optimisation, Spam

I think most of us know the difference between a quality article and a spammy optimised one, but there is a line in the middle that a lot of us tread. The line itself is very grey for most people, but personally I think there is a clear difference that is very easy to spot.  [...]

Do it write! 9 SEO agency site copywriting sins…

Posted by: Marketing Guy Date posted: January 9th, 2008 Published in: Copywriting for SEO, SEO Agencies

Just before I start yet another post pointing out flaws here, there and everywhere, I’ll stick my hands up and say I’m as guilty of this as anyone else.  Cliched statements and claims that tend to be found on SEO agency / consultant sites – stuff that is usually written as a sales pitch, but [...]

Without content there is NO customer experience

Posted by: longboarder77 Date posted: February 6th, 2007 Published in: Branding, Copywriting for SEO, Marketing, Search Engine Optimisation

I know that it seems incredibly simplistic, but a site without content has almost no value to man, beast or search engine. Of late I’ve been approached by a number of SME clients asking for expert advice in how they can grow the revenues in theire online advertising affiliate sites.