Sandbox clarification

Posted by: Marketing Guy Date posted: May 17th, 2006 Published in: Advertising, Google, Marketing, Search Engine Optimisation

Found via Threadwatch, Mike Grehan recently interviewed Matt Cutts on his ClickZ coloum. What’s a sandbox, Matt? “Some people have asked, “does this apply to newer sites?” Essentially, the way to think about it is, around 2003 Google switched to a new method of updating its index. Before that we had monthly Google dances. So [...]

Cutts on Alexa

Posted by: Marketing Guy Date posted: May 17th, 2006 Published in: Advertising, Alexa, Ask, Bing, Google, Marketing, Search Engine Optimisation

Matt Cutts makes an interesting observation on Alexa data on his blog today. Firstly that TV advertising doesn’t appear to have had any impact on traffic figures on Ask (and that the removal of Jeeves had a larger impact), also noting that TV advertising didn’t have much impact on MSN (search) traffic last year. Secondly [...]

Google Coop Launched

Posted by: Marketing Guy Date posted: May 16th, 2006 Published in: Google, Search Engine Optimisation, Yahoo

ThreadWatch have reported that Google have launched a new feature named “Google Coop” and Yahoo are displaying Yahoo Answers results in SERPs also this week. The jist of of it is that they are both trying to take various approaches to using user input to tailor and / or refine results.  Not exactly groundbreaking stuff – [...]