Link Baiting vs Brand Protection
Posted by: Marketing Guy Date posted: January 23rd, 2007 Published in: Branding, Link Baiting, Public Relations, SEO AgenciesAny publicity is good publicity…
I’ve never believed this old adage - I think it’s an arrogant dismissal by incompetent marketers who can’t manage their public relations properly. Until recently it has never really been a big concern in the online world, but with an explosion of online communities over the past few years and the […]
Zipatoni & Sony flog update
Posted by: Marketing Guy Date posted: December 19th, 2006 Published in: Branding, Public Relations, SEO Agencies, Viral MarketingWell it’s been less than a week since marketing firm Zipatoni were outted as being the “brains” behind the Sony Xmas viral site for their PSP. Zipatoni did respond briefly as mentioned in my previous post, but it was as bollocks as the whole marketing campaign itself.
The site has since been taken down - I […]
Rebecca Lieb on the future of SEW
Posted by: Marketing Guy Date posted: December 14th, 2006 Published in: Public Relations, SEO Conferences, Search Engine OptimisationOn the back of Danny and Chris leaving SEW to start up SearchEngineLand, Rebecca Lieb is interviewed by Mike MacDonald (WPN) on the future of SEW.
The good word - business as usual at SEW for the time being. Danny will be staying with SES through 2007 and Chris will be staying with the shows for […]
Newbies, wannabes and fools
Posted by: Marketing Guy Date posted: August 6th, 2006 Published in: Marketing, Public Relations, Rants n Drama, Search Engine Optimisation, SpamJust a little rant about the obtuse behaviour of those who think they know it all but in reality don’t know much about anything.
While I’m happy to contend that a little arrogance is both healthy and that in the past I have probably been guilty of more arrogance than I warrant, I still feel the […]
Cutts answers SEO questions on video
Posted by: Marketing Guy Date posted: August 1st, 2006 Published in: Google, Public Relations, Search Engine Optimisation, Spamhttp://www.mattcutts.com/blog/seo-answers-on-google-video/
http://www.mattcutts.com/blog/more-seo-answers-on-video/
Fairly interesting (the 6 videos take about 30 minutes to watch in total. Matt dispells a few SEO myths such as bad code affecting SEO efforts and delves into the qualities of a good site. Worth a watch.
MG
OK search engines, you want to fight spam?
Posted by: Marketing Guy Date posted: July 24th, 2006 Published in: Ask, Google, MSN, Public Relations, Rants n Drama, Search Engine Optimisation, Spam, YahooSimple solution. Well for part of the problem anyway. Sparked from a discussion on Threadwatch, here’s a thought for Google, Yahoo, MSN and Ask. Kill the SEO agency.
Sure, they no doubt spend a load on PPC and it could very will be killing off a reasonable source of business for you, but hey - it’s […]
Forum spammer - follow up
Posted by: Marketing Guy Date posted: July 12th, 2006 Published in: Public Relations, Rants n Drama, SpamHad an email from the guy who spammed one of my forums a few months ago. Interestingly he denied any SEO-focused attempt to spam and suggested that it was a piece of ill-conceived market research.
Still haven’t decided if I’m gonna publish his email on the thread though. I guess I should to be fair, but […]